Sajal Aly in Jugnu Studios at LAAM Fashion Week 2026: The Navy Jacket, Red Sash and Full Skirt Look
Updated 5 November 2026 · Facts checked against LAAM Fashion Week coverage in The Nation, 24 News, Daily Pakistan, Minute Mirror and Gloss Etc
Sajal Aly at LAAM Fashion Week 2026 was not the Sajal we usually see. Instead of the soft pastels and graceful gharara looks fans know her for, she arrived on the final day of LAAM Fashion Week Season 2 in Lahore in a sharp, oversized deep navy jacket with tan trims, white shirt cuffs peeking out, a red floral sash cinching the waist and a full red skirt below. The label behind it is Jugnu Studios, Hussain Rehar’s brand new runway line. Here is the full look decoded, the story behind the label, what it means for your wardrobe, and three desi ways to wear it this winter.
AT A GLANCE
- Who: Sajal Aly
- Event: LAAM Fashion Week Season 2, final day, 26 October 2026
- Venue: Expo Centre, Lahore
- Label: Jugnu Studios by Hussain Rehar
- The look: Oversized deep navy jacket with tan trims, crisp white shirt with a high collar and long cuffs, red floral sash belt, full red skirt
- Beauty: Voluminous hair, minimal makeup
- Price: Not published yet
- Where to shop the label: jugnulahore.com and the LAAM app
The moment: Sajal goes bold
Sajal Aly does not need an introduction in any Pakistani home. From Yaqeen Ka Safar and Alif to Kuch Ankahi, and from playing Sridevi’s daughter in the Bollywood film Mom to the British romcom What’s Love Got to Do with It?, she has built a career on quiet, honest performances. Her fashion choices usually follow the same rule: elegant, soft, never loud.
That is why this look got people talking. On the last day of LAAM Fashion Week, the same day her sister Saboor Aly appeared for Maria Osama, Sajal chose structure and contrast. Reports describe her hair as full and voluminous and her makeup as minimal, which kept every eye on the clothes. Outlets differ on exactly how she appeared: some placed her on the finale runway representing Jugnu Studios, while others framed it as a front row moment supporting Saboor. Either way, it was one of the looks the press singled out from the final day.
See Sajal Aly’s Jugnu Studios look on Instagram
Photo via @sajalaly on Instagram
Navy, white and red, tied together with one floral sash: Sajal swapped her usual pastels for structure, and it worked.
The look, decoded
Most reports called the jacket black and the skirt burgundy. Up close, the photos tell a richer story.
The jacket. An oversized, boxy jacket in a deep navy, almost black, with dropped shoulders and big, rounded sleeves. Tan contrast trims run along the front opening and the inside of the collar, which warms up the dark shade. Navy and camel is one of the oldest winter colour pairings in the world, and it suits Pakistani skin tones beautifully.
The white shirt. Underneath sits a crisp white shirt with a high, stand-up collar. Its long cuffs spill out below the jacket sleeves, which is the “turned-up white cuffs” detail everyone described. That flash of white near the face and wrists keeps the whole outfit fresh.
The sash. This is the showstopper. A wide red sash belt, embroidered with soft white and blush flowers, wraps the waist like a Japanese obi and cinches the oversized jacket into a real shape. It is the one piece that ties the dark top to the red skirt.
The skirt. A full, voluminous red skirt with plenty of movement, gathered into a soft, rounded hem. The volume brings back the femininity Sajal is known for, and the shape matches the bubble hems Gloss Etc spotted in the Jugnu Studios collection.
Accessories and beauty. Very little: a gold cuff on the wrist, loose voluminous waves and soft, natural makeup. Nothing competes with the clothes.
Meet Jugnu Studios, Hussain Rehar’s newest bet
If the name sounds familiar, that is because of Jugnu Lahore, the ready-to-wear label that debuted in October 2023 with Hussain Rehar as its creative director. It is built around daring self-expression and Pakistani heritage, told in a very modern way. Jugnu Studios is its newer, more experimental sister.
Jugnu Studios made its runway debut at LAAM Fashion Week Season 2 as the closing show of Day Two. According to Gloss Etc’s review, the collection carried Jugnu’s signature look with avant garde twists: cascading skirts, oversized tunics, statement jackets, bubble hems, ruffled collars, and machine embroidered florals and landscapes. The reviewer praised it as playful and fashion forward, said it raised the bar for the week, and noted the designer’s promise that prices would stay relatively affordable.
Hussain Rehar himself launched his eponymous label in 2017 after graduating from the Pakistan Institute of Fashion and Design. He is famous for bold prints, red carpet drama and unexpected styling, and Sajal’s look carries that same confidence in a more wearable form.
LAAM Fashion Week Season 2 at a glance
LAAM Fashion Week Season 2 ran for four days in Lahore, from 23 to 26 October 2026, with 43 shows and more than 50 designers and brands. It was co-created by LAAM and Design651, with HSY as show director, and closed with HSY’s own luxury pret finale, Venus. The whole week was livestreamed on the LAAM app and website.
What makes LAAM’s fashion week different is its runway to e-tail model. The idea is simple: what you see on the ramp is meant to reach your phone, so shoppers can discover and buy designer looks online instead of waiting months for a store launch.
The final day was packed with stars. Alongside Sajal in Jugnu Studios, Aiman Khan stunned in Erum Khan Couture, Saboor Aly wore Maria Osama, Zara Noor Abbas wore a Mughal inspired look by Haseens and Nameer Khan walked for Eden Robe. See every look in our full LAAM Fashion Week 2026 celebrity roundup.
Price and where to buy
Jugnu Studios has not published a price for Sajal’s exact jacket and skirt yet, and we will not guess one. Here is what we know for sure:
- The designer has said Jugnu Studios will be relatively affordable for a designer runway line, according to Gloss Etc.
- Jugnu’s current ready-to-wear is sold at jugnulahore.com.
- LAAM Fashion Week looks are designed to sell online through the LAAM app and website, so that is the first place to watch for the Jugnu Studios drop.
We are tracking it. Join the SaleSiren WhatsApp group and we will tell you the moment the look goes on sale, and the moment it gets discounted.
Three desi ways to steal Sajal’s look, plus one secret
- The jacket swap. Throw a dark navy or black jacket over a red or maroon kurta and shalwar, then belt it at the waist. It is the easiest way to get the same sharp and soft contrast, and it is perfect for Islamabad and Lahore evenings.
- The sash trick. This is the real secret of the look. Tie an old embroidered dupatta, a printed silk scarf or a wide fabric belt around your waist over any loose kurta or jacket. It instantly gives shape and that Jugnu Studios attitude.
- The skirt switch. Pair a full red or maroon skirt (a lehenga skirt from an old outfit works) with a white shirt and a navy short kurti or jacket. Add the sash at the waist to echo the original.
- The colour copy. Not into western cuts? Take only the colours. Look for a three-piece in navy, tan and red, with a touch of white, this winter. Many brands’ winter collections already have this palette, so it is an easy find in the sales.
Beauty, the Sajal way: big soft blowout, skin that looks like skin, groomed brows and a muted rose or brown lip. Let the clothes be the statement.
Where to wear it: a winter dinner, a qawwali night, an office event or a friend’s dholki when you want to be the best dressed person who did not try too hard.
THE SALESIREN VERDICT
The look: 9/10. A brave, modern turn that still feels like Sajal.
Best detail: The red floral sash. It turns an oversized jacket into a silhouette, and you can copy it with a dupatta.
Trend to take home: A belted jacket over a full skirt, and the navy, tan and red palette.
Buy now or wait? Wait for the official Jugnu Studios price, then compare. Copy the colours today for much less.
Frequently asked questions
What did Sajal Aly wear at LAAM Fashion Week 2026?
Sajal Aly wore Jugnu Studios by Hussain Rehar: an oversized deep navy jacket with tan trims over a white high collar shirt, cinched with a red floral embroidered sash belt, and a full red skirt.
When and where was LAAM Fashion Week 2026?
LAAM Fashion Week Season 2 was held from 23 to 26 October 2026 at the Expo Centre in Lahore. Sajal Aly’s look was seen on the final day, 26 October.
Did Sajal Aly walk the ramp at LAAM Fashion Week?
Reports differ. Some outlets described her on the finale runway representing Jugnu Studios, while others described her attending in support of her sister Saboor Aly, who appeared for Maria Osama.
What is Jugnu Studios?
Jugnu Studios is Hussain Rehar’s new runway line and the more experimental sister of Jugnu Lahore. It debuted at LAAM Fashion Week Season 2 as the closing show of Day Two.
How much is Sajal Aly’s Jugnu Studios outfit?
The price has not been published yet. The designer has said Jugnu Studios will be relatively affordable. Watch jugnulahore.com and the LAAM app for the launch.
Who else stood out on the final day of LAAM Fashion Week 2026?
Aiman Khan wore Erum Khan Couture, Saboor Aly wore Maria Osama, Zara Noor Abbas wore Haseens and Nameer Khan walked for Eden Robe. HSY closed the week with his Venus luxury pret show.
Sources: The Nation and Daily Times (event facts), 24 News, Daily Pakistan, Minute Mirror, The Guider, Bol News and Dailyinfotainment (Sajal Aly’s look and the final day), Gloss Etc (Jugnu Studios review), jugnulahore.com and hussainrehar.com (brand background). The photos of Sajal Aly are via Instagram; the infographic is original artwork by SaleSiren.pk.
