Frock Pakistan guide: maroon peshwas, mint anarkali and embroidered angrakha displayed on mannequins

Frock Pakistan 2026: 51 Pieces Priced from Rs 2,299 to Rs 750,000

Sale Siren · Verified Pricing

Measured across 24 stores and 51 frocks you can order today, read on 9 and 10 October 2026

Your cousin’s mehndi is next week and your wardrobe is all kurti and trouser. You scroll through Instagram and every peshwas looks the same, and nobody tells you what they actually cost. Yaar, formal shopping in Pakistan is bohat confusing when prices hide behind “DM for details.”

So I counted. On 9 and 10 October 2026 I read the full online catalogues of 24 Pakistani stores and pulled out every women’s frock you can still order: 51 pieces at 12 brands. Warning: this is a small sample. Every brand group is under 20 pieces. But small sample or not, these are real prices from real catalogues, and that is more than most guides give you.

51Frocks you can order today
Rs 17,500Typical frock price
21Peshwas in stock
43%On sale right now

Frock Pakistan: Who Actually Sells Them

First surprise: 12 of the 24 brands had no women’s frocks at all. Agha Noor, Alkaram Studio, Almirah, Beechtree, Cross Stitch, Edenrobe, Elan, Maria B, Outfitters, Sana Safinaz, Saya and Zeen listed zero. And the shelf is thin everywhere: Generation had 14 pieces, the most, and that is still a small sample.

BrandStill orderableTypical priceRangeOn sale
Generation small sample14Rs 9,374Rs 6,498 to 28,99910 (71%)
Charizma small sample8Rs 25,500Rs 12,950 to 27,5000
Limelight small sample6Rs 2,849Rs 2,299 to 3,1996 (100%)
Ethnic small sample5Rs 39,990Rs 17,500 to 39,9902 (40%)
Asim Jofa small sample4Rs 400,000Rs 250,000 to 750,0000
Baroque small sample4Rs 27,450Rs 19,950 to 34,9500
Gulaal small sample3Rs 174,000Rs 42,000 to 208,0000
J. Junaid Jamshed small sample3Rs 7,343Rs 5,593 to 8,4902 (67%)
Nishat Linen small sample1Rs 15,990Rs 15,9900
Zellbury small sample1Rs 10,990Rs 10,9900
Gul Ahmed small sample1Rs 3,745Rs 3,7451 (100%)
Bonanza Satrangi small sample1Rs 10,493Rs 10,4931 (100%)

Women’s frocks you could still order online, read on 9 and 10 October 2026. Every brand group is a small sample under 20 pieces.

Across all 51 pieces the typical frock Pakistan price was Rs 17,500, and half sat between Rs 8,499 and Rs 28,999. Asim Jofa is the outlier: its 4 pieces are hand embroidered bridal peshwas from Rs 250,000 to Rs 750,000, sirf for shaadi season investment.

The price spread is bohat wild. Limelight’s cheapest frock costs Rs 2,299, Asim Jofa’s dearest costs Rs 750,000. That is a 326x gap. So “what does a frock cost” depends entirely on what occasion and finish you want. Mehndi budget and bridal budget are different planets.

Frock Pakistan: Peshwas, the Formal Pick

Peshwas is the silhouette everyone searches for formal events. I counted every frock named peshwas or pishwas, and found 21 pieces at 5 brands:

BrandPeshwas piecesTypical priceRangeOn sale
Charizma small sample8Rs 25,500Rs 12,950 to 27,5000
Asim Jofa small sample4Rs 400,000Rs 250,000 to 750,0000
Gulaal small sample3Rs 174,000Rs 42,000 to 208,0000
Ethnic small sample2Rs 18,745Rs 17,500 to 19,9902 (100%)
Limelight small sample4Rs 2,999Rs 2,499 to 2,9994 (100%)

Products named peshwas or pishwas in the title. Read on 9 and 10 October 2026. Every group is a small sample.

Charizma is the peshwas shelf leader at accessible prices. Its 8 pieces are stitched raw silk and linen peshwas, all at full price, with most priced at Rs 25,500. Limelight is the budget option at Rs 2,999 typical on sale. Asim Jofa’s are bridal investment pieces, all above Rs 250,000. Ethnic has just two pieces, both on 50 percent sale.

If you came here searching for a peshwas, abhi your best value is Limelight on sale at Rs 2,999 or Ethnic on sale at Rs 18,745. Charizma’s raw silk peshwas look formal, and you pay formal prices. Asim Jofa and Gulaal are for brides with badi budgets.

Chalo, peshwas hisaab

Budget: Limelight at Rs 2,999 on sale. Mid range: Charizma at Rs 25,500 full price. Bridal: Asim Jofa at Rs 400,000 typical.

Frock Pakistan: Anarkali Styles

Anarkali is the other formal silhouette, named after a Mughal courtesan. I found 13 anarkali dresses at 2 brands, at a typical price of Rs 10,493:

BrandAnarkali piecesTypical priceOn sale
Generation small sample12Rs 8,9999 (75%)
Bonanza Satrangi small sample1Rs 10,4931 (100%)

Pieces named anarkali in the title. Read on 9 and 10 October 2026. Both groups are small samples.

Generation owns the anarkali shelf. Its 12 pieces run Rs 6,498 to Rs 28,999, with most at around Rs 8,999 on 50 percent sale. Bonanza Satrangi has just one at Rs 10,493 on 30 percent sale. Bas, that is the entire anarkali market on these 24 stores. If you want an anarkali, Generation is almost your only option online.

For party wear options beyond anarkalis, see our wedding wear guide and formal wear guide.

Frock Pakistan: Angrakha, Gown and Maxi

Beyond peshwas and anarkali sit the smaller frock categories. The numbers are tiny, every one a small sample:

Frock styles by name

51 women’s frocks you can order, read on 9 and 10 October 2026

Peshwas21 pieces
41.2%
Anarkali13 pieces
25.5%
Frock (named)10 pieces
19.6%
Angrakha3 pieces
5.9%
Maxi dress3 pieces
5.9%

Type read from the brand’s own title or tags. One gown not shown. All categories are small samples.

Angrakha dresses are an overlap wrap front style. Only 3 pieces were in stock at 2 brands: 2 at Generation at Rs 9,374 typical on sale, and 1 at Ethnic at Rs 9,499 full price. Yaar, if you want an angrakha, your options are bohat limited online.

Maxi dresses had 3 pieces at J. Junaid Jamshed at Rs 7,343 typical, 2 of them on 30 percent sale. These are the casual end of the frock spectrum, more everyday than formal.

Frocks named just frock (not peshwas, anarkali, etc.) had 10 pieces across 4 brands: Baroque had 4 at Rs 27,450, Limelight had 2 at Rs 2,849, Generation had 2 at Rs 9,374, and Nishat Linen had 1 at Rs 15,990.

Ruko, the frock shelf is thin

This is a small sample warning. Only 51 frocks across all 24 stores. Frocks are not the staple silhouette of most brands. If you need variety, check brand sites directly for new arrivals, or visit physical stores in Lahore or Karachi.

Frock Pakistan Prices: Bands for Every Budget

Price bandPiecesShareWhere most of them are
Under Rs 5,000815.7%Limelight (6), Gul Ahmed (1), J. Junaid Jamshed (1)
Rs 5,000 to 9,999917.6%Generation (7), J. Junaid Jamshed (2)
Rs 10,000 to 19,9991427.5%Charizma (2), Generation (6), Nishat Linen (1), Zellbury (1), Bonanza Satrangi (1), Ethnic (3)
Rs 20,000 to 49,9991325.5%Charizma (6), Baroque (4), Ethnic (2), Gulaal (1)
Rs 50,000 and up713.7%Asim Jofa (4), Gulaal (2), Generation (1)

Price paid today, sale price where there is one. 51 frocks, read on 9 and 10 October 2026.

The sweet spot is Rs 10,000 to Rs 19,999, with more than a quarter of frocks. This is where Generation’s sale pieces and Charizma’s entry linen peshwas sit. Above Rs 50,000 it is Asim Jofa’s bridal peshwas and Gulaal’s formal pieces.

The cheapest frock at each major brand:

BrandCheapest frockPriceOn sale?
LimelightFrock (style code)Rs 2,299on sale
Gul AhmedFrock (sale piece)Rs 3,74550% off
J. Junaid JamshedMaxi DressRs 5,59330% off
GenerationAnarkali (sale)Rs 6,49850% off
Bonanza SatrangiAnarkaliRs 10,49330% off
CharizmaStitched Linen PishwasRs 12,950full price
BaroquePlan Velvet FrockRs 19,950full price
Asim JofaHand Embroidered PeshwasRs 250,000full price

Cheapest frock still orderable at major brands, read on 9 and 10 October 2026.

For clothes at the same price point, see the best brand for every budget and cheapest clothing brands.

Frock Pakistan Sale: What Is Really Discounted

On the day, 22 of 51 frocks were on sale, 43 percent, at a typical cut of 50 percent and a typical sale price of Rs 8,250. Here is where the discounts sit:

BrandOn saleTypical cutTypical sale price
Limelight6 of 6 (100%)42%Rs 2,849
Gul Ahmed1 of 1 (100%)50%Rs 3,745
Bonanza Satrangi1 of 1 (100%)30%Rs 10,493
Generation10 of 14 (71%)50%Rs 9,124
J. Junaid Jamshed2 of 3 (67%)30%Rs 6,468
Ethnic2 of 5 (40%)50%Rs 18,745
Charizma0 of 8nonenone
Asim Jofa0 of 4nonenone
Baroque0 of 4nonenone
Gulaal0 of 3nonenone

Frocks on sale at the main brands, read on 9 and 10 October 2026.

The pattern is clear: budget brands put everything on sale, luxury brands put nothing on sale. Limelight, Generation and J. Junaid Jamshed are discounting heavily. Charizma, Asim Jofa, Baroque and Gulaal are full price. Bilkul premium territory, no compromises.

Is a sale frock worth it? For everyday formalwear, haan, absolutely. Generation’s anarkalis at 50 percent off are solid value. But if you want new season peshwas from Charizma or Asim Jofa, prepare to pay full price. Our fake sale guide explains how to read a was price, and the 11.11 sale is coming next month.

How to Shop a Frock in Pakistan

  1. Decide your budget first. Under Rs 5,000: Limelight on sale. Rs 5,000 to 15,000: Generation or J. Junaid Jamshed. Rs 15,000 to 30,000: Charizma or Baroque. Above Rs 50,000: Asim Jofa or Gulaal bridal.
  2. For a peshwas, check Charizma (8 pieces at Rs 25,500 typical) or Limelight on sale at Rs 2,999.
  3. For an anarkali, Generation is almost the only option, at Rs 8,999 typical on sale.
  4. For everyday formal, Limelight’s frocks start at Rs 2,299 on sale.
  5. For sale hunting, Generation has 71 percent on sale at 50 percent off.
  6. Check the fabric. A peshwas in raw silk feels different from one in linen. Open the product page and read the description.

Match your frock to the occasion: see our wedding wear guide and formal wear guide for festive looks.

Returns on Frocks

The tricky part. Nishat Linen says: “Formal wear cannot be exchanged or returned.” That includes peshwas and gowns. Limelight excludes sale items. Charizma allows 7 day exchange for unworn items with tags. Baroque charges Rs 500 return postage. Asim Jofa’s bridal pieces? Check with them directly, because at Rs 250,000+ you want clarity upfront.

BrandWindowSale itemsMoney back?Return postage
Gul Ahmed30 daysNot in the exclusion listNo cash refundFree pickup
Bachaa Party30 daysDiscounted purchases excludedDelivery charges non-refundableYou send it
Cross Stitch30 daysSale items excludedExchange onlyFree where available
Almirah15 daysOnly if wrong item sentRefund excludes shippingYou send it
Sana Safinaz14 daysNot eligible for exchangeStore creditYou pay
Edenrobe14 daysNot if 50% off or aboveExchange onlyBrand pays if faulty
Bonanza Satrangi14 daysCannot be exchanged or refundedNo refund policyYou pay
Beechtree7 to 14 working daysNot eligible for exchangeStore credit onlyBrand pays if their error
Asim Jofa3 working daysNot eligible for exchange or refundCoupon, or card if approvedYou pay
J. Junaid Jamshed3 daysOnly if wrong item sentStore credit voucherYou pay
Generation24 hoursDefect proof requiredCoupon, no cashBrand collects
Ethnic by Outfitters14 daysSize exchange onlyExchange onlyFree return shipping
Limelight7 working daysCannot be exchangedStrict no refund policyYou send it
Minnie Minors30 daysSale items cannot be exchanged or refundedStrict no refund except defectsYou send it
Nishat Linen14 daysCannot be exchanged or returnedCoupon, valid 7 days onlyYou send it
Baroque10 daysCannot be exchanged unless faultyCoupon if item unavailableYou pay, plus Rs 500
Alkaram Studio7 daysCannot be returned or exchangedRefund only if defectiveYou send it
Zeen10 daysNot entertainedNo refund policyYou send it
Elan7 days, faults onlyCannot be returned or exchangedNo refund or money back guaranteeYou pay

Every entry read directly from the brand’s own published returns or exchange policy on 20 August 2026, and re-read for 15 of the brands on 27 August 2026. Where a policy does not mention sale items at all, the table says so rather than assuming they are covered. Policies change, so check the brand site before you pay.

Is that frock sale real?

Some banners promise far more than most items get. We measured the gap.

See the real discounts

Frock Pakistan FAQs

How much does a frock cost in Pakistan?

On 9 and 10 October 2026 the typical frock cost Rs 17,500, across 51 pieces at 12 brands. Half cost between Rs 8,499 and Rs 28,999. The cheapest was a Limelight frock at Rs 2,299 on sale, and the dearest was an Asim Jofa bridal peshwas at Rs 750,000.

Where can I buy a frock in Pakistan online?

Generation had the most at 14 pieces (typical Rs 9,374), then Charizma with 8 (Rs 25,500), Limelight with 6 (Rs 2,849) and Ethnic with 5 (Rs 39,990). Twelve brands had no frocks at all.

What is the difference between a peshwas and an anarkali?

Both are floor length fitted bodice dresses. A peshwas is traditionally a Mughal court silhouette with a fitted waist and flared skirt. An anarkali has a similar shape but often more gathered panels. In practice, brands use both names for similar styles.

How much is an anarkali dress in Pakistan?

The typical anarkali cost Rs 10,493 across 13 pieces at 2 brands. Generation had 12 at Rs 8,999 typical on sale, and Bonanza Satrangi had 1 at Rs 10,493 on sale. All 13 were small sample sizes.

Which brand has the cheapest frocks?

Limelight had the lowest typical price at Rs 2,849 across 6 pieces, from Rs 2,299 to Rs 3,199. The cheapest frock on any site was a Limelight frock at Rs 2,299, then Limelight again at Rs 2,499.

Are frocks on sale right now?

22 of 51 frocks were on sale (43 percent), at a typical cut of 50 percent and a typical sale price of Rs 8,250. Limelight had all 6 on sale, Generation had 10 of 14 on sale. Charizma, Asim Jofa, Baroque and Gulaal had none on sale.

Where can I buy a peshwas in Pakistan?

21 peshwas were still orderable at 5 brands: Charizma had 8 at Rs 25,500 typical, Ethnic had 2 at Rs 18,745 on sale, Asim Jofa had 4 at Rs 400,000 typical (bridal), and Gulaal had 3 at Rs 174,000 typical.

Can I return a frock bought online?

Many brands exclude sale items. Limelight does not exchange sale items. Nishat Linen says formal wear cannot be exchanged or returned. Charizma allows 7 day exchange for unworn items. Check the brand site before you buy.

Keep reading

The Bottom Line on Frock Pakistan Shopping

The frock Pakistan market in one line: 51 pieces at 12 brands, typical Rs 17,500, 21 of them peshwas and 13 anarkali. Less than half are on sale, and the sales are at budget brands; luxury brands are full price. The shelf is thin, and every brand group is a small sample.

For everyday formal, Limelight’s frocks from Rs 2,299 on sale are the budget pick. For a peshwas with raw silk, Charizma at Rs 25,500 is the solid mid range. For anarkalis, Generation at Rs 8,999 on sale is sirf the choice. And for bridal peshwas? Asim Jofa starts at Rs 250,000. Yaar, formal shopping in Pakistan is less “one stop shop” and more “know exactly what you want and where to find it.”

How we checked: We read the complete online catalogues of 24 Pakistani stores on 9 and 10 October 2026: Agha Noor, Asim Jofa, Baroque, Beechtree, Charizma, Cross Stitch, Elan, Generation, Gulaal, Limelight, Maria B, Nishat Linen, Sana Safinaz, Saya, Zeen and Zellbury (10 October), and the women’s lines of Gul Ahmed, J. Junaid Jamshed, Alkaram Studio, Almirah, Bonanza Satrangi, Edenrobe, Ethnic and Outfitters (9 October), 153,266 products. A frock is a product whose title or type says frock, peshwas, pishwas, anarkali, angrakha, gown or maxi dress. Men’s, boys’ and children’s pieces are dropped. That left 51 pieces still orderable at 12 brands. This is a small sample: every brand group is under 20 pieces. Typical price is the median price paid today; on sale means a higher was price is shown. Groups under 20 are small samples. Check the product page before you pay.

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